Branding, characterization and Corporate web development for Digitrade platform that allows businesses in the retail field
to manage procurement.
processes and orders while using the maximum of shopping cart, management clients and providing credit to companies and businesses in the field
In the characterization process we explored the clients, the products, we reviewed the competitors and we’ve created a structure that will support the marketing and business strategy.
In this process we’ve created a branding additionally to the comprehensive design language that shows a clean and marketing content while a clear diversity between target audience and their needs.
The web development on the WordPress Elementor platform for easy use and for clear content, adding projects and updates in an independent and simple way.
As part of the process of characterizing, we did research on the different types of customers, made customer paths on the site based on the different types of personas, characterized processes, and made a grid for sending messages that were comfortable and easy to read.
During the design process, we made a design language that combines graphic elements with a futuristic look. We made a language that conveys innovation and technology while putting the focus on professional content in a way that is inviting and marketable.
At the end of the process, we took the elements and put them into After Effects to give them life, give them another dimension, and, most importantly, turn them all into one website that says "the future is already here."
